Compliance & claims — checked on every draft
Pick a regulatory framework — TGA, APRA, or AHPRA — add your own restricted claims and required disclaimers, and every draft is checked automatically before you publish.
“Without Magic Marketer, I probably wouldn’t be posting to social media at all.”
“It’s impressive how easy it is to post to social media.”
“It’s easy, simple and I have social content going out everywhere.”
If you work in health, finance, or any regulated industry, you already know the cost of getting a post wrong. One therapeutic claim. One missing disclaimer. One sentence that sounds fine to you but not to the regulator.
Today we're shipping Compliance & claims on the Brand page — so every draft is checked against your rules before it goes live.
Built-in framework presets
Choose a starting framework and Magic Marketer seeds sensible restricted claims and required disclaimers you can edit:
- TGA — therapeutic goods and health advertising (curative claims, before/after language, testimonials, outcome guarantees)
- APRA — financial services and credit marketing (guaranteed returns, risk-free language, unlicensed personal advice)
- AHPRA — registered health practitioner advertising (superiority claims, sensational transformations, unreasonable expectations)
Add your own restricted claims and required disclaimers on top — in plain language — and the whole workspace writes within them.
Checked on every draft
When you generate or edit a caption, Magic Marketer runs a compliance check against your active rules. You'll see a clear pass, warning, or block with the matched phrase and a suggested fix.
- Warn — highlights the issue but lets you publish if you choose
- Block — holds publishing until the flagged issue is resolved
Workspace admins configure compliance once on the Brand page; the whole team benefits on every post.
Where to find it
Open Brand → Compliance & claims. Pick your framework, review the seeded rules, add any custom restrictions, and choose warn or block mode.
Compliance tools are a guide only — not legal advice — but they remove the hesitation that stops most regulated professionals from posting at all.
Not on Magic Marketer yet? Get started with Magic Marketer and set your compliance rules before your next post.
About the author
Hello, I'm Lucy Bloomfield — Founder of Magic Marketer
I built Magic Marketer for experts who have something to say but don't want to stare at a blank screen. You've got the experience and the stories; you just need one clear idea a day and a simple way to show up.
My mission is to help 15,000 professionals build visibility and credibility — without turning content into a second job. One decision. Daily results.