Create from recordings — turn conversations into posts

The best content ideas rarely start on a blank page. They start in a conversation — a client call, a podcast recording, a voice note in the car, a team debrief where someone says something sharp and true.

Until now, turning that material into posts meant re-listening, re-typing, and trying to recapture the energy you had when you said it. Today that changes.

Meet Create from Recordings

From the new Create hub, choose Record a conversation. Bring raw material in any form — record live in the browser, upload audio from a meeting or podcast, or paste a transcript you already have.

Magic Marketer App transcribes the audio, pulls out multiple distinct post ideas, and drafts captions that preserve how you actually speak — grounded in your Brand page, story library, and content pillars.

Three ways in

• Record live — tap the mic, speak for a few minutes, stop. Best for brain dumps and quick updates.
• Upload audio — drop in a call, interview, or episode. Transcription runs in the background.
• Paste transcript — already have notes or a .txt file? Skip the wait and generate drafts straight away.

From one conversation to a week of content

Once the transcript is ready, Magic Marketer App extracts several post angles from a single recording — each with its own draft caption. You land on the first draft in the post review screen, edit what you need, attach creative from your Library, pick channels, and publish or schedule.

Navigate between drafts using the queue on the review page, or find them on your dashboard and calendar like any other draft.

Why we built it

Most people are better talkers than typists. The ideas are already there — in how you explain your work on a call, how you debrief after a win, how you rant (productively) about what your industry gets wrong.

Create from Recordings captures that material before it disappears. You still review every word before anything goes live — this is not autopilot. But you are starting from your real voice, not a blank text box.

Paired with the Create hub

Record a conversation sits alongside Write a post (the classic composer) and Footage & media (coming soon) on the new Create page. Pick the starting point that matches what you have today — a thought, a recording, or eventually a folder of clips.

On team plans, admins choose who the drafts are for — yourself, the company, or a teammate — the same account picker as the rest of Create.

Get started

Open Create → Record a conversation in the app. For best results, fill your Brand page with real stories first — the richer your material, the more specific the drafts.

Not on Magic Marketer App yet? Get started and turn your next conversation into content worth posting.