Marketing software built from the inside out.
We didn't start with a product idea. We started with a problem — the same one every expert, founder, and consultant faces every Monday morning.
“Without Magic Marketer, I probably wouldn’t be posting to social media at all.”
“It’s impressive how easy it is to post to social media.”
“It’s easy, simple and I have social content going out everywhere.”
The Origin
Built because the blank screen kept winning.
After 11 years running marketing for eCommerce brands, D2C startups, and B2B businesses, Lucy Bloomfield kept seeing the same problem: smart, credible people who weren't posting — not because they didn't want to, but because they didn't know what to say.
She built a system to solve it for herself first. A consistent process for turning expertise into posts on her schedule — a voice that sounded like a real person. It worked, so she productised it.
Magic Marketer launched with one goal: help 15,000 people post with ease. We're 62 customers in and counting.
11
Years in marketing
62
Customers and growing
6.2M
Views last 30 days
482
Posts published last month
Built in Adelaide, Australia
Proudly independent, bootstrapped, and local.
How We Work
Three things we believe about marketing.
Practical over performance
The best post is the one that gets published. We build for people who need to show up consistently — not people who want to go viral.
People over algorithms
Algorithms change. Your credibility doesn't. We focus on helping you sound like yourself — not optimised copy that sounds like everyone else.
Consistency over virality
One viral post doesn't build a business. Showing up every week does. We're built around the weekly rhythm — not chasing moments.